Navigate the complexities of today’s labor market with confidence. Our team of experts delivers deep insights into market trends and competitor activity, empowering you to make informed, data-driven hiring decisions. From understanding workforce dynamics to uncovering key opportunities in talent acquisition, we provide the strategic guidance you need to stay ahead in a competitive hiring landscape.
who we are
The competition for top talent is more intense than ever, and success requires more than a one-size-fits-all approach. That’s why our strategies are built on deep industry expertise, market intelligence, and a commitment to driving measurable impact.
Together, we’ll craft a strategy that transforms your talent acquisition efforts—whether it’s identifying new opportunities in competitive markets, optimizing your hiring processes, or building diversity and inclusion into the foundation of your approach. With Recruitics as your partner, you’ll stay ahead of the curve and be ready to tackle the future of work.
Mona Tawakali is the Chief Strategy Officer at Recruitics and brings over 17 years of recruitment marketing and employer branding experience supporting renowned global brands. As one of the partners at KRT Marketing, Mona pioneered the award-winning programmatic media solution, PPC Portfolio Manager™. KRT Marketing was acquired by Recruitics in 2019. Her outstanding contributions have earned her prestigious recognition, including being named a finalist for DMN's "Woman to Watch" and TATech’s Innovator of the Year award. Additionally, she was honored as one of RecruitmentMarketing.com's "Women to Watch." Committed to advancing women in talent acquisition technology, Mona has been an integral part of Women in TAtech, LinkedIn's Innovation Council, and currently serves as a board member for TATech and a member of the Indeed Agency Alliance.
Kara Somsen is the Vice President of Marketing Strategy at Recruitics. With over a decade of expertise in recruitment advertising, she has successfully partnered with Fortune 100 companies across multiple industries to drive innovative strategies. In 2022, Kara launched and now leads Recruitics’ Marketing Strategy team, delivering industry-leading insights from labor market trends to empower employers in achieving and maintaining a competitive edge. When not at work, Kara stays busy with her husband and three young sons in San Diego where they reside.
Jodie Cherry Roth, MBA, brings over a decade of expertise in recruitment marketing and talent intelligence, helping organizations turn labor market data into actionable strategies. She’s partnered with brands like St. Jude Children's Research Hospital, Ascension, Kimberly-Clark, Meta, CVS, and Allegis, to name a few, developing employer brand initiatives and implementing data-driven media strategies to attract top talent. Known for her data storytelling, Jodie helps clients make smarter decisions and achieve measurable recruitment results. In her free time, she enjoys family time, cheering on the Cincinnati Bengals, and writing about recruitment trends
How we help
Analyze your competitors’ job volumes, pay strategies, benefits, recruitment channels, and candidate experiences to identify areas where you can outpace the market.
Understand supply-demand dynamics, geographic trends, and emerging hiring patterns to target the right candidates with precision.
Delve into job seeker behavior, preferences, and sentiment to design personas and strategies that resonate with your ideal talent pools.
Evaluate every touchpoint in your recruitment journey, ensuring a seamless and engaging experience that minimizes drop-offs and improves application flow.
Drive impactful DEI initiatives by identifying gaps and opportunities, crafting inclusive job descriptions, and connecting with diverse talent pools.
Leverage sentiment analysis to uncover perceptions of your brand and competitors, guiding strategies to enhance employer brand equity and retention.
why recruitics
Expert Consulting That Transforms Recruitment Into Competitive Advantage
Access comprehensive recruitment market data and benchmarks from our extensive client network. Our consultants translate complex market dynamics into actionable strategies, helping you make decisions that drive competitive advantage.
Our solutions are designed to fit your specific goals, challenges, and market dynamics. By combining data insights with personalized consulting, we help craft recruitment strategies that align perfectly with your business objectives and talent acquisition priorities.
Work with specialists who focus exclusively on recruitment strategy and stay ahead of market evolution. Our dedicated team combines strategic vision with practical experience to deliver innovative, implementable solutions for your unique challenges.
Partner with Recruitics Strategic Consulting to create a recruitment strategy that’s built for the future. Whether you need help with talent acquisition, employer branding, or process optimization, we’re here to help you build a strategy that aligns with your goals and drives success.